InfoTech, a leading software house and system solutions company, with headquarters in New York City and programming facilities in North Dakota, has delivered its Web-based Media Management System (MMS) to D2H Partners, a new direct response agency located in Los Angeles, California.
“With MMS, we will be able to fully leverage our industry-leading expertise in Spanish-language media and deliver the best return on investment to our clients,” said Marcelino Miyares, Jr., Co-Managing Partner of D2H Partners.
“D2H Partners was founded by two of the direct response industry’s long-time leaders, Miyares and Patricia Testa,” said Derek Viglianti, InfoTech’s EVP of Marketing Systems. “It is an honor that they chose the Media Management System to help launch their business and support its future growth.”
“Having D2H Partners choose InfoTech’s MMS is a testimony not only to our system’s ability to answer direct response buying and reporting needs, but also to the fact that MMS can lend itself to multiple market places, such as the U.S. English-language and Spanish-language markets and the Australian market, where several media agencies use MMS,” said Matti Kon, InfoTech’s president and CEO.
D2H Partners was launched in February 2014 to satisfy unmet demand for direct response solutions targeting the U.S. Hispanic market. D2H specializes in the successful cross-over of general market DRTV campaigns from English to Spanish. The agency works with lead-gen, branded response, and traditional DRTV marketers to improve the ROI of their in-language campaigns. D2H Partners can be reached at 213-784-0401.
InfoTech Solutions for Business, Inc. (InfoTech) is a privately owned software house and system integration company with a variety of products, IT services and business practices. Headquartered in midtown Manhattan, with satellite offices in the U.S. only, InfoTech is a Microsoft Certified Partner and GSA approved contractor with multiple credentials and certifications. The company’s clients include some of the most prestigious banks, media companies, government agencies, and small to mid-size companies representing a wide range of industries. Additional information can be found at www.infotechfb.com or by contacting InfoTech at (212)245-4222.